Cash flow is important. In fact, many of the small business owners we know think it’s the most important metric for your business. We’ve offered tips on improving your cash flow from one of our accounting partners, and we’ve even had our friends over at Fundbox offer their take on improving sales to help your cash flow. The easiest way to maintain cash in your business is to get paid. Not only that, you need to get paid on time. Chasing invoices can be time-consuming and even awkward at times.