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Articles by Jerry Glenn Maynor
Two Key Questions About Data Analytics 2020
PM360 asked analytics experts about the impact of Google, Safari, and Firefox all phasing out third-party cookies and the biggest missed opportunities for marketers regarding data. Specifically, we asked them: With third-party cookies crumbling, how will a marketer’s ability to target their campaign, measure attribution, and/or use programmatic buying be impacted? What other areas of marketing may be affected?
Introducing Translators: The Key to Overcoming Rep Access Restrictions
About one-half of doctors/systems restrict access to pharmaceutical medical science liaisons (MSLs) and representatives. This trend is only worse due to the current pandemic. As if that weren’t enough, the volume of medical information on trials, treatments, and conditions continues to increase rapidly. Physicians routinely rely on medical journals (digital or hard copy) and articles to stay abreast of the latest treatment options and medical advances.
Move Fast and Build Things
Nobody likes uncertainty. Uncertainty causes markets to drop, projects to be put on hold, and approvals to be questioned. But if we allow anxiety to paralyze us, we’re trading uncertain success for certain failure. So how do we enable a risk-averse industry that hates uncertainty as much as the next person to operate effectively in an uncertain environment? The tech industry might offer some interesting answers to this question.
JERRY GLENN MAYNOR
Jerry Glenn Maynor, age 56 of Section, passed away on Friday, July 21, 2017. Funeral services were held on Monday, July 24, 2017 at W.T. Wilson Funeral Chapel with Bro. Tim Ingram officiating. Burial followed in Woods Cove Cemetery.
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