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Articles by Jess Ruhfus
Behind the making of the viral Heinz x Absolut collab
Jess Ruhfus, founder of brand collaboration platform, Collabosaurus and Odette Barry, founder of Hack Your Own PR were big fans of Gigi Hadid’s viral ‘Pasta alla Vodka’ recipe back in 2020. Three years later, they’re equally impressed by an inspired brand collaboration. Recently brand powerhouses Heinz x Absolut teamed up to release a limited-edition Tomato Vodka Pasta Sauce collaboration.
How collaborating with other businesses helps everyone through coronavirus
The Covid-19 pandemic is sparking a 1-in-100 year economic event and a potential global recession. So, how do businesses continue to remain relevant, pivot, add value and reach customers while budgets are being slashed and an end date to this pandemic is uncertain? 2020 has got most businesses thinking about how they can survive, let alone grow in these tough times. There has never been a better time to collaborate with other brands.
Collaboration is vital for small business survival during COVID-19
The Covid-19 pandemic is sparking a 1-in-100 year economic event and a potential global recession. So, how do businesses continue to remain relevant, pivot, add value and reach customers while budgets are being slashed and an end date to this pandemic is uncertain? writes Jess Ruhfus is the founder of tech startup Collabosaurus 2020 has got most businesses thinking about how they can survive, let alone grow in these tough times. There has never been a better time to collaborate with other brands.
How collaborating with other businesses helps everyone through the coronavirus downtown
The Covid-19 pandemic is sparking a 1-in-100 year economic event and a potential global recession. So, how do businesses continue to remain relevant, pivot, add value and reach customers while budgets are being slashed and an end date to this pandemic is uncertain? 2020 has got most businesses thinking about how they can survive, let alone grow in these tough times. There has never been a better time to collaborate with other brands.
Creating Killer Events with Hype and Marketing Buzz
Marketing Business Tuesday, 20 August 6 – 8 pm AEST GA Sydney (Main Campus) 1 Market Street - entry via Kent Street. The red-brick building behind the main sky-scraper, next to My Lua. Sydney, NSW 2000 FREE! Regular Ticket Your Email * I have read and acknowledge General Assembly’s Privacy Policy By providing us with your email, you agree to General Assembly’s Terms of Service , and to receive email updates on courses, special events and GA news.
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