Jill Ettinger on Muck Rack

Jill Ettinger

Verified
(She/Her)
  • Content and Marketing Strategy, Ethos
Los Angeles
Covers:  Sustainability, wellness, food, travel, luxury, beauty, fashion, spirits, jewelry.
co-founder | editorial director @the_ethos_co

Jill Ettinger’s Biography

Jill is a leading voice in eco-travel, sustainable fashion and beauty, wellness, and diet. She heads up the content strategy for numerous platforms including VegNews, Alicia Silverstone's The Kind Life, and Ethos.

From 2017-2020, Jill was Head of Content for one of the largest sustainability-focused media platforms. She led the site to more than 10,000 articles and videos, achieving 100 million monthly cross-platform impressions and more than 50 million page views

Jill is the founder of Ethos, the first digital media and e-commerce platform focused on the intersection of personal and planetary well-being. Ethos chronicles the ever-evolving story of sustainability and how it intersects with our cultures, arts, traditions, and healing.

Jill found her way to content as a writer for the world music magazine Global Rhythm in the early 2000s. There, she developed an interest in telling stories that elevate culture and our shared interests. She has since become a leading consultant developing and implementing strategies for the evolving world of digital content, particularly for publications and brands with a focus on social good.
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