Joanne Cachapero
Verified
(She/Her)
- Freelance Writer, Freelance
- Contributing Writer, MG Magazine
- Associate Editor, AVN Media Network
Los Angeles, West Hollywood
As seen in:
AVN Media Network,
MG Magazine,
Green Entrepreneur,
Weedmaps,
High Times,
Kinkly,
MJ Brand Insights,
Savvyherb
Covers:
Sex culture, the adult entertainment industry and cannabis.
Writing about the industries you Google in private. Associate editor @AVNMediaNetwork, member @XRCOAwards #byline #adultindustry
Interview
What was your first job as a journalist?
Food reviewer for small regional newspapers The Coast News, from 2005-2007.
Have you ever used a typewriter?
Yes lol.
How is social media changing news?
It's unrivaled for marketing, but has enabled a lot of misinformation and propaganda, which is a threat to media credibility #Twitter.
What does it mean to be a journalist?
It means having enough integrity to say the facts, as accurately as can possible.
How do you prefer to be pitched on stories?
Email, please.
What tools and software do you use to do your job?
Mac, Adobe Office Suite, Google Drive, Zoom, Slack, Wordpress, WhatsApp, etc.
What's your favorite social network?
Instagram
Why did you become a journalist?
Because I love the news, compelling topics and interesting stories.
What story are you most proud of writing or working on?
"The Bareback Controversy," 2007, for XBIZ Magazine
What advice can you offer to aspiring journalists?
Video and photos for live events and locations can add value to your content.
When's the best time to pitch you?
Anytime.
What's the best pitch you ever got?
In 2007, I was assigned by XBIZ, "The Bareback Controversy." One of the first looks at STI testing and condom use in the gay adult industry.
When you're not at a computer, where are you most likely to be?
The dog park.
Aside from your own, what's your favorite publication to read?
News aggregates, like Apple News.
What's the most common misperception about your beat?
Cannabis and the adult industry, over the last 20 years, have become part of the mainstream conversation, despite stigma and outdated trope.
Would you like to take the Muck Rack Interview?
Create a Muck Rack profile.