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Retailers, restaurants and airline operators have all reacted to customer demand for simple, efficient platforms that bring vendors and consumers together. Yet, despite the evolving needs of modern events planners, the event industry has not developed the same shift in customer centricity. Today’s event organiser wants easy access to a range of unique, authentic spaces, as well as catering and entertainment, to create an event that will impress their guests.
As we mark International Women’s Day, there is at least one branch of industry where everything is hunky-dory on the equality side. This remarkable exception is called ‘conference interpreting’. Indeed, to paraphrase George Orwell, in our farmyard women are more equal than others. We are in overwhelming majority here. It certainly did not begin that way.
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