Introduction When seeking to ensure that artificial intelligence (AI) is developed ethically in today's fast-moving and demanding economic environment, we might assume that it is crucial to listen to tech workers’ needs and concerns. However, as research has shown, employees are rarely consulted when corporations develop AI ethics strategies, largely due to the assumption that ethicists are at an epistemological advantage when it comes to ‘thinking ethically’ (Hagendorff, 2023).