In the spring of 2022, a set of advertisements appeared in the Paris Metro and in cities throughout France. The ads showed a cartoon of a stereotypically French man or woman, in a beret and striped shirt. Under the figure’s arm, where a baguette should have been: an enormous banana. In large red, white and blue letters: LA FRENCH BANANE. The bananas depicted were French in the sense that, as indicated in small letters at the bottom of the ads, they came from Guadeloupe and Martinique.
