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Articles by Julia Colbron
Seven Fascinating Facts About Chatbots
Think about your most recent interaction with a business online. Did you chat via message with a person? Are you sure? It’s highly possible you were speaking to a chatbot, a computer program designed to interact with customers using messaging apps and online interfaces. These bots use artificial intelligence to create fast, efficient and helpful customer experiences.
What to know about raising capital
When GO1 raised our first seed round I went into negotiations knowing next to nothing about raising funds. But on the other side of the table, the investors that I spoke to did this every day. And that makes it dangerous. One of our first investors turned out to be a shark. Fortunately for us that shark (Steve Baxter) is a good kind of shark. We got lucky. It’s the bad kind that founders need to be aware of.
From 'glorified lawn business' to tech-centric market leader: a chat with Hire A Hubby's CEO
With more than 330 active franchisees nationally, Hire A Hubby (HAH) is today the third largest player in Australia’s tradesman and handyman industry, claiming a market share of 5% – and of the big three, it’s reportedly the only one to have gained market share since 2011*. Under the leadership of CEO and owner Brendan Green, the 23-year-old handyman franchise has expanded into New Zealand and the UK, and enjoyed sustained growth.
"I'll Laundromap that": NZ dry cleaning tech startup enters Australia seeking $3-4m to grow
On-demand dry cleaning pick-up and delivery service Laundromap has now launched in Perth and Sydney, with the founders of the New Zealand tech startup in the midst of planned $3-4 million capital raise to service further capitals across Australia. Since launching in New Zealand last year, Laundromap has grown at a rate of 30% month-on-month.
GAVL kicks off Series A round with $1.8m raise to help launch remote, real-time auction bidding
GAVL, the real estate tech startup led by Ex-AFL player Joel Smith, has kicked off a planned $6m Series A round with an initial $1.8m in funding from existing investor Harris capital, the investment office of Flight Centre co-founder Geoff Harris. Launched in December 2016, GAVL is an auction livestreaming and analytics platform that enables people to watch auctions in real-time or on demand using the company’s app.
The Federal Government opens new round of grants to address a shortage of women in STEM
The second round of the Federal Government’s $8 million Women in STEM and Entrepreneurship (WISE) grants program is now underway, with organisations encouraged to apply for funding to support activities that eliminate barriers to girls and women pursuing STEM education, careers and businesses. Funding between $5000 and $250,000 is available to businesses, not-for-profits, education provider and research bodies under the program.
Let's Talk… Success | Dynamic Business
“What is the biggest growth barrier Australian startups are facing?” That’s the question Dynamic Business put to more than 20 entrepreneurs and industry experts, this week, for our exclusive “Let’s Talk…”, exploring success (and barriers to achieving it). Some commentators pointed to environmental factors such as a scarcity of local capital, customers and talent as well as a shortage of women in STEM, recent visa changes and Australia’s remoteness from global markets.
Australia Post eliminates the gender pay gap
Australia Post has announced that it has achieved gender parity in pay, with an average 0% pay gap between men and women across the organisation. This marks an improvement on 2016, when Australia Post recorded a gender pay gap of 1.4%, below the national average of 16%. Acting Managing Director and Group CEO Christine Corbett said gender parity was achieved with targeted programs addressing pay equity and nurturing talent.
Airtasker raises $33m to launch into the UK
Australia’s largest online jobs marketplace, Airtasker, has completed a $33 million funding round to bankroll the company’s first overseas foray, with an expansion into the UK. Airtasker had already been enjoying a milestone year, with the formation of strategic partnerships with IKEA and eBay plus the introduction of income protection insurance for its workers.
Hotel sales success - how search marketing can help
It’s the web where most travellers are booking hotel rooms these days and, if you’re looking to seize a slice of the online market, that’s exactly where you should be. However, you should note that you’re going up against lots of competition. Not just individual hotels, but chains and booking agencies all looking to get potential customers clicking on their websites. Yes, you need to be thinking about search engine optimization, or SEO as it’s known.
Spacer raises $2.7m, builds out its space sharing marketplace with acquisition of Parkhound
Spacer is vying to become the dominant marketplace for storage, parking and warehouse space in Australia, today announcing that it has acquired Melbourne-based startup Parkhound and completed a $2.7m in Series A funding round. Founded by former private equity professional Roland Tam and ex-Deals Direct CEO Michael Rosenbaum, Spacer has raised $5 million in funding from angel and private investors since launching two years ago.
Why your business needs the best website possible
Every modern business needs a good website, one that is not only well designed but which is served up to visitors using a reliable infrastructure. With more web hosts than ever competing for your business, it can be hard to pick out the best provider for your needs, especially if you are new to web design. Businesses who overlook the importance of thoroughly vetting their web hosts are much more likely to run into trouble further down the line.
User-generated content is the next generation of digital marketing: what this means for SMEs
In an age where digital content is king, it is understandable that small businesses are struggling to keep up with what has become a fragmented narration of brand content. With 1.6 billion people on social media channels sharing their personal experiences and opinions online, the e-commerce business can be an overwhelming marketplace of products. For any company, the best way to break through the start-up barrier and reach new customers and stakeholders is through your current customer base.
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