Abstract The last several decades have witnessed a structural change in politics toward cultural and identity conflicts, accompanied by the rise of populist radical right (PRR) parties. However, we know surprisingly little about the psychological or cognitive‐motivational factors underlying PRR support. We claim that uncertainty avoidance (UA)—an epistemic avoidance motivation—represents a central motive because UA resonates with the PRR platform and precedes common predictors of PRR voting.
