Goldfish, a snack brand, launched a campaign in the US to increase total HHP, increase brand consideration, and increase engagement rate through social channels. Savoury snacks, potato chips United States Strategy Brand: GoldfishBrand owner: Campbell Soup CompanyEntrant company: Saatchi & Saatchi New YorkIdea creation: Saatchi & Saatchi New YorkMarket: USASector: Savoury snacks, potato chipsMedia channels: Competitions... WARC subscribers can sign in to keep reading Not a subscriber?
