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Articles by Kyle Lessonly
B2B Growth by James Carbary
1 Clean#NewPodcast: Marketing Mindshare w/ David Lenzen In this episode of the #NewPodcast series, Logan shares part of the very first episode of Marketing Mindshare with David Lenzen, Chief Sales & Marketing Officer at MetaCommunications. Check out the new show in your... 4/11/2019 Free View in iTunes 2 Clean944: From Noise to Notorious – Finding Your Brand w/ Christine Göös In this episode we hear from Christine Göös, Head of Content & Americas Marketing at Smartly.io. Christine shares...
B2B Growth by James Carbary
1 Clean943: The Changing Role of Data and Brand Stories w/ Marc Goren In this episode we hear from Marc Goren, CEO at Point to Point. Marc shares... Left and right brain - both work together Focus on creating buying emotions-- data can inform that conversation to comprehend aspects of the buyer journey,...
B2B Growth by James Carbary
1 Clean942: Creative Use of Content that Ticks the Sales and Brand Boxes w/ Luc Benyon In this episode we hear from Luc Benyon, Head of Marketing at video intelligence. Luc shares... Linking activations to your core message. Hero content: starting with video, and use it to create PR, social, blog, lead gen, sales... 4/9/2019 Free View in iTunes 2 Clean941: 5 Ways To Improve Your Sales Skills (According to Data) w/ Roy Raanani In this episode we hear from Roy Raanani, CEO & Co-Founder at Chorus.ai.
B2B Growth by James Carbary
1 Clean941: 5 Ways To Improve Your Sales Skills (According to Data) w/ Roy Raanani In this episode we hear from Roy Raanani, CEO & Co-Founder at Chorus.ai. What can sellers learn from data being collected from hundreds of sales conversations? Roy shares some actionable insights for sellers at all stages in their... 4/8/2019 Free View in iTunes 2 Clean940: 4 Ways to Manage Chaos in a Fast-Growing Startup w/ Adam Goyette In this episode we hear from Adam Goyette, VP of Marketing at G2 Crowd.
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