Lauren Fallert
Durango
Brand comm. & media relations at @verdebrandcomm for: @wyowhiskey @skabrewing @pearlizumi and @uaoutdoor #verdelife EMAIL: lauren@verdepr.com
Articles by Lauren Fallert
ALLIED Feather & Down and Helly Hansen Launch Scholarship for Eric Larsen’s 2018 Polar Training Course
Larsen’s 8-day Lake Winnipeg course covers winter expedition training, product/gear education, wilderness navigation skills, and more Larsen’s 8-day Lake Winnipeg course covers winter expedition training, product/gear education, wilderness navigation skills, and more Montebello, California (December 6, 2017) — This January, one aspiring polar adventurer will win a free chance to train with and learn from one of the world’s best, Eric Larsen, thanks to a joint scholarship from Larsen’s...
BUFF Partners With Banff Mountain Film and Book Festival
Buff, Inc. and BUFF Canada Ltd., the U.S. and Canadian subsidiaries of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, are proud to announce their major partnership with the acclaimed Banff Mountain Film and Book Festival.
Raleigh Electric Partners With The Bahati Foundation to Auction Electric Bike to Support Inner-City Youth
Partnership supports underprivileged youth in the inner city areas of Los Angeles. Raleigh Electric, maker of industry-leading electric bikes, is partnering with the Los Angeles-based Bahati Foundation to support underprivileged youth, and bring educational programs to kids living in the inner city areas of Los Angeles.
Polar Adventurer Eric Larsen to Lead 600-mile Human Powered 'ColoradATHON' to Celebrate Adventure and Colorado
Larsen and team will bike, hike, and pack raft across the entire state in 11-day journey, benefiting Big City Mountaineers On Sunday, October 15, 2017, polar adventurer Eric Larsen, along with filmmaker and former pro cyclist Ben Duke and endurance athlete and humanitarian Rebecca Boozan, will set out to attempt a human-powered traverse of the entire state of Colorado.
Raleigh Electric & IZIP Reduce Eco-Footprint Through Call2Recycle Partnership
E-bike manufacturers are first in industry to adopt responsible recycling program for lithium e-bike batteries. SIMI VALLEY, Calif. (Oct. 5, 2017) – Focusing on its long-term environmental impact, Raleigh Electric, maker of industry-leading electric bikes, and IZIP, a leader in fun-focused electric bikes, are leading the way in the cycling industry with their partnership with non-profit Call2Recycle to dispose of old e-bike batteries in a sustainable, environmentally-friendly manner.
All-Terrain Recipes: Shoes look to mix the right ingredients for rocky trails and fall weather
If there’s one thing outdoor brands learned from the minimalist footwear boom and bust is that consumers prioritize comfort and durability in their shoes. Weight’s still important, but not at the cost of the latter attributes. The holy grail is light footwear that lasts. The trend is not only being driven by everyday consumers — upset that those minimal kicks fell apart after six months — but also from the industry’s fastest growing ranks.
DYNAFIT and SALEWA Brands Name Meteorite PR as Public Relations Agency of Record in North America
Question: What Happens When An Eagle and a Snow Leopard Collide with a Meteorite? Answer: The industry shifts. Media outlets across all channels will be excited to learn that Eric “Hende” Henderson and his newly formed agency Meteorite PR will once again be supporting the public relations and brand communications efforts of premium mountain sports brands SALEWA and DYNAFIT in North America.
Show More
loading
Actions
Is this you?
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.Get in touch with Lauren
Contact Lauren, search articles and posts on X, monitor coverage, and track replies from one place.
Learn more about Muck Rack