Lauren Simmonds on Muck Rack

Lauren Simmonds

Zagreb
Covers:  Politics, Lifestyle, Current Events, News, Business, Startups, Tech, History, Linguistics, Geopolitics, Economy, EU law, Croatian law, Opinion pieces, Tourism, Travel, Culture, Croatia-specific topics
Doesn't Cover: Sport, Gastronomy, Wine

Interview

What was your first job as a journalist?

A very brief stint at Thought Catalogue.

Have you ever used a typewriter?

Once!

How is social media changing news?

It gives the same megaphone to the highly qualified and the dangerously unqualified.

Who's your favorite fictional journalist?

Kent Brockman from The Simpsons.

What does it mean to be a journalist?

The history of public relations is a history of a battle for what is reality and how people will see and understand reality" - Stuart Ewen

What's the funniest news-related #hashtag you've seen?

Something rather offensive (and hilarious) about Thatcher's passing.

How do you prefer to be pitched on stories?

After 09:00...

What tools and software do you use to do your job?

A variety.

What's your favorite social network?

Facebook

Who do you wish followed you?

Oscar Wilde, albeit impossible.

Why did you become a journalist?

A knack for language and writing.

Did you work for your high school newspaper? If so, what did you do there?

I didn't, and I'm very glad about it when I imagine the content produced by 15 year old.

What story are you most proud of writing or working on?

The fall of huge the Croatian conglomerate Agrokor, my book, anything related to Croatian politics or linguistics. It's difficult to choose.

What advice can you offer to aspiring journalists?

Media and journalism in this day and age is impossible without a moral position. Don't lose yours.

When's the best time to pitch you?

Not before 09:00!

What's the best pitch you ever got?

It's a little too X-rated to say...

What's the worst pitch you ever got?

Anything where the word 'free' keeps popping up.

What's your favorite drink?

Coke zero.

When you're not at a computer, where are you most likely to be?

In nature.

Aside from your own, what's your favorite publication to read?

TIME, The Atlantic, Vanity Fair, The Economist, The Guardian, the list goes on...

What's the most common misperception about your beat?

That the media can never be trusted.

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