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It all started as a book club. Yes, I’m serious. I started my work on the web more than two decades ago. My first site was Helping Hand, which curated the best sites from around the web to help people with their computers and navigate resources on the Internet. Years later, I sold the domain to a company that helped folks quit smoking, one of my first big contracts. I began blogging on Blogger and waxed poetic about everything from politics to Internet tools.
By using rich-behavioural data alongside historic brand trend data, brands can understand the impact of their digital advertising efforts directly and see the correlative effects on overall brand perception and power against competitors.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
