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Articles by Lonneke Roza
Corporate Volunteering Can Increase Skills, Intelligence, and Employability in the Era of AI
Image Credit | freshidea Corporate volunteering can be used to build new skills and intelligence urgently needed as AI is biting into people’s jobs. PDF Approximately 90% of the Fortune 500 Companies have corporate volunteer programs. How can these programs help secure employability when so many jobs change and might even disappear due to AI? Related Articles Ann Majchrzak, Marcel L. A. M.
What makes a great conference to you?
Last week, at a dinner the night before the EVPA (European Venture Philanthropy Association) conference, my team and I met with a few of our partners in an informal setting. No better moment to have good conversations than while sharing a nice meal. My colleague asked all of us to reflect on the question: ‘what makes a great conference to you?’ And so, we did. For me, a conference adds value if, weeks afterwards, I still think about the learnings and innovative ideas through the people that I met.
Corporate social investment: leveraging corporate resources for bold and transformative social impact
By Lonneke Roza & Karoline Heitmann Lonneke Roza was an Assistant Professor of Business-Society Management at Rotterdam School of Management, Erasmus University, (RSM) and is now Community Investment Manager International for international asset manager NN. Dr Roza’s research is mainly focused on employee engagement in corporate citizenship and corporate social investments. It’s no secret that corporations have started to understand the role they must play in our wider society.
The Four Ways Corporate Foundations Can Align With Their Related Companies for Social Impact
(Illustration by Curt Merlo) The world increasingly expects and needs companies to deliver both economic and social value. Their ability to mobilize resources has surpassed even that of large governments. In the United States, for example, private-sector spending is seven times larger than governmental spending and 20 times larger than nonprofit-sector spending. With such outsize output and influence comes responsibility.
Three key considerations to put social impact at the core of your employee engagement programme
Almost 94 per cent of the biggest European companies offer their employees company time to volunteer[1], but too often the conversation about employee engagement in corporate social initiatives is about the ‘business case’. We talk about how these programmes contribute to employee professional development, their commitment towards the company and talent recruitment and retention.
How Companies Can Really Become A 'Force For Good'
Corporate Social Responsibility (or CSR for short) is ‘in’ these days. It’s no longer enough to simply make truck-loads of money for yourself and your shareholders or investors. Customers, clients and employees – particularly those from the younger generations – also expect an organisation to act in a responsible way and at least do no harm to society, though preferably actually contribute to it. And this also makes good sense from a corporate point of view.
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