Updated June 25, 2019 How to Keyword on Pinterest A question I receive often is — how important is it to keyword on Pinterest? The answer — so important! But there is a right way and a wrong way to do it. Pinterest is a search and discovery network. Pinners are searching for ideas, dreams, plans, goals, recipes and more. In order to find your content, they need to search certain terms. We need to make sure your content has those terms so they can find you in a sea of pins.
