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Matt Kapko

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Long Beach, United States
As seen in: CyberScoop, Yahoo Finance, Adweek, Flipboard, PCWorld, IT Media, ITpro, Macworld, Computerworld, Computerworld Australia, CIO and
Covers:  technology, social media, enterprise, IT, marketing, advertising, mobile technology, media, culture, entertainment, business, Apple, Facebook, Google, Microsoft, Amazon
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Special Report: A look at where AT&T and FirstNet are now in the public-safety market

Special Report: A look at where AT&T and FirstNet are now in the public-safety market

FierceWireless — The worst storm to make landfall in the country in almost 50 years was an important test for AT&T and FirstNet, a nationwide broadband network dedicated to public safety. When Hurricane Michael's fury passed, the results of this real-world network trial were made clear.
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Are tech companies responsible for negative outcomes?

Are tech companies responsible for negative outcomes?

CIO — America's largest tech companies face a growing backlash over the potentially negative impacts of their strategic decisions and innovations. For example, companies like Apple, Facebook, Google and Microsoft are investing in artificial intelligence (AI) technologies and product roadmaps that will replace millions of jobs during the coming years.
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Investor with golden touch for social startups is jazzed about the enterprise

Investor with golden touch for social startups is jazzed about the enterprise

CIO — Bijan Sabet is a venture capitalist with a golden touch. His wins are as legendary as the consumer and social tech companies he helped grow into the juggernauts they are today. Spark Capital, the Boston-based firm he cofounded and where he serves as general partner, has invested in more than 100 companies to date, including Twitter, Tumblr, Oculus and Foursquare.
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Why tech companies are uniting to fight Trump's immigration ban

Why tech companies are uniting to fight Trump's immigration ban

CIO — In less than a month since being sworn in as the 45th President of the United States, Donald Trump has struck an emotional chord with tech companies, generating an unparalleled unifying force of opposition.
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How social media is shaping the 2016 presidential election

How social media is shaping the 2016 presidential election

CIO — When the leading candidates for America's next presidency traded barbs this week during the first presidential debate, political operatives and energized voters were hard at work sharing opinions (and insults) on Facebook, Twitter and other social media sites. Much of today's political discourse starts on social media, and the medium often amplifies vitriol and slants information.
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Making Waves With Immersive Technologies

Making Waves With Immersive Technologies

CIO — Immersive technologies, including augmented reality, virtual reality and mixed reality, don’t easily fit at most businesses today. But some early successes prove opportunity does exist in enterprise.
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A Look Inside the YouTube Culture

A Look Inside the YouTube Culture

CIO — The YouTube Nation of video creators, fans and businesses dedicated to the underworld of online video make VidCon a conference like no other. YouTube CEO Susan Wojcicki says the platform is being 'redone in a way that's never been done before.'
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How Uber for Business helps the ridesharing company grow

How Uber for Business helps the ridesharing company grow

CIO — Uber, like the smartphones and wireless networks that enable it, entered the enterprise market uninvited or at least unbeknownst to most levels of management. However, since late 2014 Uber has been developing more direct relationships through a specialized service for enterprises that assists companies with billing, reporting and management.
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A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

Adweek — Time to polish that résumé, marketers. The business is shifting amid rapid change, and jobs that were considered experimental a few years ago are now indispensable. Career paths are being disrupted midstream, and both brands and ad agencies are recalibrating talent for the next generation of marketing.
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How to Be a Successful Marketer Without Being a Jerk

How to Be a Successful Marketer Without Being a Jerk

ClickZ — The era of successful jerks in business and marketing is over, according to Peter Shankman. The founder of Help a Reporter Out (HARO) and now VP and small business evangelist for Vocus, which acquired HARO in 2010, has dealt with a fair amount of jerks throughout his career.
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Facebook wants to sway your purchases - but not your politics

Facebook wants to sway your purchases - but not your politics

CIO — Mark Zuckerberg is under pressure to explain Facebook's role in the 2016 presidential election. The CEO downplayed the impact on its users, but if Facebook's ads can influence purchase decisions, as it claims, why wouldn't the site similarly influence people's politics?
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What is EMM? Enterprise Mobility Management explained

What is EMM? Enterprise Mobility Management explained

ComputerWorld — Enterprise mobility management (EMM) is a set of services and technologies designed to secure corporate data on employees' mobile devices. While it can manifest itself in various ways, it generally consists of a suite of mobile management systems and services that protect intellectual property; specific processes that ensure the security of data; and systems that must integrate with a wide range of enterprise IT systems to meet a range of corporate concerns.
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What is Windows Hello? Microsoft's biometrics security system explained

What is Windows Hello? Microsoft's biometrics security system explained

ComputerWorld — Windows Hello is a biometrics-based technology that enables Windows 10 users to authenticate secure access to their devices, apps, online services and networks with just a fingerprint, iris scan or facial recognition. The sign-in mechanism is essentially an alternative to passwords and is widely considered to be a more user friendly, secure and reliable method to access critical devices, services and data than traditional logins using passwords.
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Cortana explained: How to use Microsoft's virtual assistant for business

Cortana explained: How to use Microsoft's virtual assistant for business

ComputerWorld — Cortana is a voice-enabled virtual assistant developed by Microsoft to help Windows 10 users initiate requests, complete tasks and anticipate future needs by surfacing relevant data in a personal context. Since Cortana's release on Windows 10 in January 2015, the technology has evolved to support Android and iOS devices, Xbox, the Edge browser, Windows Mixed Reality headsets and third-party devices such as thermostats and smart speakers.
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Facebook and Apple Are About to Take AR Mainstream. Here's How Marketers Are Gearing Up

Facebook and Apple Are About to Take AR Mainstream. Here's How Marketers Are Gearing Up

Adweek — This past weekend in New York, the United Nations created a Facebook Live filter for World Humanitarian Day that let users overlay their real-time clips with augmented reality, particularly scrolling copy that told stories about civilians who have been affected by conflict. In Times Square, AR-enhanced videos aired on one of the iconic, commercial intersection's large billboards.
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Microsoft's big bet on LinkedIn not just about data

Microsoft's big bet on LinkedIn not just about data

CIO — The initial shock of Microsoft's massive $26.2 billion bet on LinkedIn has mostly worn off, but it's still unclear just what Microsoft will do with LinkedIn, how the social network's loyal users will react to related change, and how Microsoft will integrate LinkedIn data with its products.
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Facebook Data on Kids Could Help Target Ads to Parents

Facebook Data on Kids Could Help Target Ads to Parents

ClickZ — If Facebook opens its wildly popular network to pre-teens, it may not resist the urge to monetize the millions of new users it stands to gain by lowering the minimum age through advertising.
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What Facebook's bold vision for virtual reality means to you

What Facebook's bold vision for virtual reality means to you

CIO — Facebook spent billions of dollars on a virtual reality company and dedicated a significant portion of a recent conference keynote to the subject. The company is betting big on VR and says the technology will be the dominant form of communication on Facebook within the next decade.
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Trying to Make Sense of Facebook's Massive Bet on WhatsApp

Trying to Make Sense of Facebook's Massive Bet on WhatsApp

CIO — Facebook achieved another series of firsts this week in one gargantuan swoop, though it came at a staggering, virtually unparalleled price of $19 billion. The WhatsApp acquisition reinforces Facebook's lead as the world's largest social network and also adds to its growing array of platforms that command user attention and engagement on mobile platforms. What's driving this deal and leaving competitors dismayed is Facebook's continued determination to acquire and innovate in the face of disruption.
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Does Facebook Now Embody Maturity?

Does Facebook Now Embody Maturity?

CIO — An estimated 1,500 developers gathered last week at F8, Facebook's first conference in almost three years, to learn about the latest updates to social network's platform. The atmosphere throughout the event was that of a very grown-up and increasingly serious business.
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Is Facebook still an innovative company?

Is Facebook still an innovative company?

CIO — Facebook has been somewhat quiet in recent days, but that doesn't mean it isn't innovating. It's been a year since the company last stirred up controversy when it turned off the messaging functionality in its mobile app and forced users to download a separate Messenger app.
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Social Media Getting More Spontaneous and Less Personal

Social Media Getting More Spontaneous and Less Personal

CIO — Deliberate status updates are losing luster as quick, impromptu, short-lived activity on social media gathers momentum. If the first phase of social media was a massive effort to share our online identities, this current wave is all about fleeting encounters.
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Snap soars on IPO, now what?

Snap soars on IPO, now what?

CIO — Let's talk about Snap, the business behind Snapchat and those bizarre Spectacles. The company went public today and shares closed for the day 44 percent higher than its pricing at the open. The IPO is the largest ever for a Los Angeles-based company and Snap currently enjoys a market cap almost three times as large as Twitter.
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LA CIO marries minimalist IT and government tech

LA CIO marries minimalist IT and government tech

CIO — LOS ANGELES - Ted Ross is one of the busiest CIOs in the country. Serving a city that spans 469 square miles and houses at least 4 million people and 100,000 businesses carries serious challenges and responsibilities.
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