Through the reigns of nine monarchs, two World Wars and massive changes in the world of retail, Jarrolds has played a part in the lives of Norfolk families for generations. Founded in 1770 by a 25 year-old, John Jarrold, the roots of the Jarrolds business were in shopkeeping with a grocers and drapers. More than 250 years later, Jarrolds is an established family-run independent department store in the heart of Norwich, offering a unique and contemporary shopping experience over five floors.