KPCW-FM (Salt Lake City, UT)
VerifiedRadio
KPCW's Mission is to serve Summit and Wasatch Counties with local news, information, entertainment and emergency alerts through its broadcast signal and digital media platforms. The station is also committed to provide its communication abilities to help other non-profit organizations in our community succeed.
On-air since July 2, 1980, KPCW 91.7 FM reaches 73% of all adults in the Summit and Wasatch counties in Utah at least once a week, 12 times more than any other radio station in the area. For 55% of the “Wasatch Back” population, KPCW is the “most trusted” news source and serves as the only daily source of local information.[1] KPCW also live streams its programs to listeners in six out of seven continents.
KPCW dedicates five hours a day to award-winning, in-depth local news and interviews, with a particular emphasis on reports from city and county government meetings. KPCW broadcasts up-to-the minute information on local emergencies, road conditions and weather. The station also offers critical support to local not-for-profit organizations, providing interviews and airing over 26,000 free public service announcements each year to promote their events and programs.
Our local programs include the morning Local News Hour with Leslie Thatcher and afternoon The Local View with Randy Barton. Our daily Public Affairs Hour features Mountain Money (finance), This Green Earth (environment), The Mountain Life (health), Community Voices (politics) and Fun Friday (entertainment). On the weeks, we produce The Classifieds Show (garage sales), The Story Mine (storytelling), The Week In Review (news recap) and Cada Domingo (Spanish language).
*Our music format is SOSNSCSB:
Something Old, Something New, Something Covered, Something Blues.
The broadcast schedule also includes programs from National Public Radio, APM and PRI, such as Morning Edition, The Splendid Table, American Routes, Weekend Edition, Wait Wait... Don't Tell Me! and TED Radio Hour. World News Service from the British Broadcasting Corporation is broadcast overnight through 5 AM. And throughout the rest of the day, a unique music format featuring over 3,000 songs from the 1970’s through today* is played by more than 50 volunteer DJ’s, some who have been with the station for over 30 years.
KPCW is a not-for-profit 501 (c)3 corporation with a volunteer board of trustees, currently chaired by Bob Richer. The 2011-121 budget was $1.1 million with 53% income derived from corporate underwriting, 27% from individual contributions and 20% from government grants. Federal ID #94-2528451. Source
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Media Outlet details
| Scope | Local |
|---|---|
| Language | English, Spanish |
| Country | United States of America |
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| Radio Media Market | Salt Lake City-Ogden-Provo |
| Radio Format | N/A |
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