NSS Mag

To celebrate its fortieth anniversary, Hogan chose cinema as its storytelling language: an expressive form capable of transforming values, emotions and imagination into universal stories. With the short film HOGAN | Made to Move, Born to Rise, the brand retraces four decades of history through four acts inspired by the four icons that have defined its identity and accompanied its evolution over time.

For those who work in fashion, an institutional dinner at the end of the day in the middle of Milan Fashion Week can feel about as welcome as a wedding on the August bank holiday. Yet our national fashion week has become an occasion significant enough to attract the most important names in the country, and to bring even the most prominent figure in Italian politics under the roof of Milan's Palazzo Reale: Prime Minister Giorgia Meloni.

Money never sleeps, and the Arnault family knows this well. That is why, as the tectonic plates of the luxury industry shift with seismic jolts, fashion's imperial family is reorganizing its ranks. The moment is a weighty one: just over a week ago, L'Oréal's stock overtook LVMH's on the Paris Stock Exchange, and the family holding company, Agache, is no longer in the top 10 of Europe's highest market-cap companies for the first time in a decade. LVMH, however, remains the greatest power in luxury.

At a runway show, you have only a few seconds to take in a garment. That's enough to catch its silhouette, but less so to understand where its shapes come from or what happens when it meets other bodies, objects and languages. Ilenia Durazzi chose to start from that difference. To present SS27, she opened Atrium, the brand's cultural space in Milan, to an exhibition where the collection coexists with artworks, performances, sound and archival materials.

If during fashion week you find yourself strolling through the Navigli or Saint-Germain-des-Prés, you might come across an orange truck with a large V. on top. It's not a simple advertisement, but the starting point of a treasure hunt that could end with a Dior, Gucci, or Fendi bag in your wardrobe.

This Fashion Week, nss magazine invites you to take part in three days of events to look at the fashion industry through a different lens. This is how TheOtherWay was born — a project that will host some of the most relevant voices in the contemporary fashion landscape to discuss literature, business and creativity from fresh perspectives.

Fashion has always shared a dangerous liaison with fine dining. For the past few seasons, luxury houses have shifted the stage of their prestige onto gastronomic terrain, opening secret tea rooms, Michelin-starred restaurants, and hushed speakeasies one after another. From gallery opening buffets to intimate showroom visits, all the way to billboard campaigns drenched in food, sustenance displays itself everywhere - to the point of indigestion.

Yesterday's Vogue World was a true jubilee for Milan's fashion-hungry spenders shelling out tickets costing tens of thousands of euros, for the Condé Nast bigwigs finally bringing their beloved format to Milan, and of course for the city's authorities and institutions, who stepped out of their municipal offices and were at last able to sit shoulder to shoulder with all the VIPs gathered there. And yet, the day after, nobody is talking about the show itself.

If you grew up in a small town, you know it well: the arrival of every summer coincides with a cycle of events organized by the local council to entertain its residents.

Summer doesn't truly end in September — it lives on through the memories we carry with us throughout the year. This is the idea behind the new espadrille collection presented by LESPIAGGE MILANO, arriving in boutiques from April 2027. The collection comprises 35 styles across two silhouettes — the classic espadrille and the mule — built around seven print families conceived not as independent elements but as fragments of a single visual sequence.