Launched by Georgie Coleridge Cole in 2007 as a directory of the best online retailers, today SheerLuxe.com is an online lifestyle magazine featuring news and views on the latest and most desirable fashion, beauty, wellness and lifestyle products, brands, destinations and services available.
Alongside its wealth of editorial, is a shoppable fashion Boutique and Luxe Ltd - its flash sale offering. The site counts emerging, independent and well established brands and retailers from John Lewis and Reiss to Made.com and NET-A-PORTER as its commercial partners.
In November 2014 SheerLuxe launched The Brief, a daily current affairs email round-up sent to SheerLuxe subscribers, at 7.30am Monday to Friday. Source