Breadcrumbs Beauty > Make-up @RefyBeauty The Hype From ultra-strong-hold brow gels that mimic the effects of lamination to soft-focus, blurring lip liners, cool-girl brand REFY is always ahead of the curve. Liquid blush is hardly an untapped category, but REFY’s take once again feels genuinely fresh. Designed to feel “lighter, more intuitive and easier to wear” according to the brand’s co-founders Jess Hunt and Jenna Meek, Water Blush has an easy, throw-on quality.