I'm Floating On Air The air mattress provided the spark for Airbnb, and other weird air mattress facts. By the way, why the heck do they always deflate so easily? Today in Tedium: Nine months ago, I made a lot of people mad for the dumbest reason. I criticized something that a lot of people surprisingly hold dear: Mattresses. Specifically, I pondered why the "hipster mattress," as I controversially called it, had become such a prominent, widely advertised phenomenon online.