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The subscription model sprinted to popularity during the pandemic as consumers gravitated toward convenience and predictability, while companies offering subscription services benefitted from the stability of recurring revenue. Nearly three-quarters of direct-toconsumer businesses now offer some kind of subscription service, while the average US consumer pays for twelve monthly subscriptions.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
