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Bad things happen to good companies, and even worse things happen to bad companies. Although businesses can’t prevent every tragedy or crisis, steps can be taken to mitigate their effects. A crisis presents enormous threats and represents significant risk to a senior living community’s reputation, operations, market share, employee morale and overall financial performance. There is little room for error, and response time must be quick.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
