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Articles by Monica B. Richman
Dentons COVID-19 Retail Tracker - United States | JD Supra
United States Status – Has any special status been introduced? A national State of Emergency, beginning March 1, 2020, was declared on March 13, 2020 related to the COVID-19 pandemic. All 50 states also declared states of emergency related to the COVID-19 pandemic. Early in the pandemic, stay-at-home orders were issued by local and state governments as a measure to prevent the spread of the virus.
Crisis Continuity: How to Remain Relevant and Prepare for the Future
Click here to read the full article. Although more than 300 million U.S. residents are under stay-at-home orders, now is an opportune time to engage in meaningful dialogues with customers, encourage e-commerce sales and prepare for store reopenings. While uncertainty exists around timelines for retracting social distancing measures domestically, China’s recent reopening provides optimism — particularly for the fashion industry.
Crisis Continuity: How to Remain Relevant and Prepare for the Future
Shutterstock / Maxx-Studio Although more than 300 million U.S. residents are under stay-at-home orders, now is an opportune time to engage in meaningful dialogues with customers, encourage e-commerce sales and prepare for store reopenings. While uncertainty exists around timelines for retracting social distancing measures domestically, China’s recent reopening provides optimism — particularly for the fashion industry.
The International Transportation of Goods: Steps to Take Now
Chinese shipping containers sit at a U.S. dock. CJ GUNTHER/EPA-EFE/REX/Shutterstock Like the eerily empty “ghost show” which closed a concerned Milan Fashion Week, the recent COVID-19 pandemic has left shipyards well below “full capacity,” if not deserted. Although some believe that the epidemic will increase online shopping, the inability of goods, parts and materials to make it to the United States — which transport primarily is done by sea — significantly impacts the fashion industry.
Think Tank: Opening a Pop-up Store? Consider These Legal Issues First
Faced with the realities of e-commerce and changing consumer habits, many brands are hesitant to expand their bricks-and-mortar presence, leading to empty storefronts in some premier markets. Still, a physical presence provides a certain je ne sais quoi, especially for brands that only have existed in cyberspace. Likewise, your customers get the instant gratification of browsing a great (but limited in time) retail space and making a purchase, item in hand.
Think Tank: Protecting a Brand When It Is Too Well-known
Coco Chanel once said that “fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” Fashion, therefore, is not limited to its bare commercial context, but is part of the wider culture. As a result, so too are fashion brands. On Jan.
Think Tank: When It Comes to Copyright, Licensing Music Is Always in Fashion
A riddle: Besides models and clothes, what is present at all fashion week runway shows? Answer: music. Next question: Did you know that the unauthorized use of music owned by another may be copyright infringement?If a fashion house uses music created by another entity, then the fashion house must obtain permission for each right behind the music, including: (i) to the notes and lyrics; (ii) to the recording of the song; (iii) to public performance, and (iv) to record.
Think Tank: Stay Fashionable — and Reduce Legal Risks — With a Social Media Policy
Social media changed the way the fashion industry builds brands and drives sales in the digital age: Beautiful Instagram feeds, live-streaming video and the use of outside influencers have become favored methods to engage the fashion-conscious consumer.
Think Tank: As Social Spend Soars, Brands Need Buttoned-up Influencer Agreements
According to a CNBC study in January, brands spent 65 percent more on advertising on Facebook, Twitter, LinkedIn, Instagram and Pinterest in 2016 than in 2015, with expenditures on Instagram showing the highest level of growth. Many brands and fashion designers find stylized slice-of-life selfies and related posts by influencers to be useful methods to reach their target market, and, not surprisingly, have increased digital ad spends in 2017 to drive sales and engage with customers.
The Supreme Court's take on Kirtsaeng II will impact attorneys' fees decisions in copyright matters
The landmark copyright case Kirtsaeng v. John Wiley & Sons is back before the US Supreme Court, this time on the issue of the appropriate standard for determining whether to award attorneys’ fees to a prevailing party. Whatever its outcome, this decision will have important implications for plaintiffs and defendants alike in copyright and possibly other intellectual property cases. In 2013, the Supreme Court decided Kirtsaeng v.
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