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It takes a lot of effort, coordination, and skill to deliver superior products. The product design industry is maturing at an incredible pace, and our customers’ expectations are so high. Very practically and unintentionally, this may end up being a breeding ground for some broken relationships between the teams making digital products. As designers, when the stakes are high, we tend to play our cards too close to the vest (I hide).
Just about every technology-enabled company is designing, building, and deploying products these days. You already feel the pressure to ship faster, but leading in your industry is no longer just about speed. It’s about impact. If you’re struggling during the design or development phases — or both — chances are good that your challenges have something to do with bottlenecks. Design-development bottlenecks don’t just prevent you from shipping your best work; they block innovation.
To achieve better outputs and survive organizational change and scale, design needs to be more collaborative. So what do we mean when we say “open design”? Rooted in the open-source tech movement, open design has evolved since Israeli designer Ronen Kadushin coined the term in 2004. And it’s still under construction. “Open design starts with transparent collaboration,” say Abstract Cofounders Josh Brewer and Kevin Smith.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.