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Meetings Africa kicked off on Monday (February 24) with in-depth discussions on how South Africa’s MICE (Meetings, Incentives, Conferences and Exhibitions) industry could best leverage the upcoming G20 and B20 summits. Between 50 000 and 60 000 people are expected to travel to South Africa this year for the G20 meetings, which are scheduled across the country.
By Mpumi Mabuza Thirty years ago, South Africa entered a democratic new era, bright with hope of a better and more prosperous future. Were the hopes realised? Savvy international investors believe so. In fact, despite South Africa’s challenges, foreign investment is picking up. PwC South Africa’s recent South Africa Economic Outlook report for 2024 said that the country attracted nearly R100 billion in foreign direct investment (FDI) in 2023.
Mpumi Mabuza is the acting chief marketing officer at Brand South Africa. Photo: Supplied Published 12m ago | Published 12m ago By Mpumi Mabuza Thirty years ago, South Africa entered a democratic new era, bright with hope of a better and more prosperous future. Were the hopes realised? Savvy international investors believe so. In fact, despite South Africa’s challenges, foreign investment is picking up.
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