PJ Gach
Verified
(She/Her)
As seen in:
The Grumpy Fashionista,
LinkedIn,
MSN,
MSN Canada,
Yahoo Entertainment,
Yahoo Life,
TIME,
TIME Stamped,
Yahoo News,
Yahoo News Malaysia,
Yahoo News New Zealand
and
Covers:
Fashion (men's and women's), beauty, skin care, grooming, lifestyle, pets, food and drink
Doesn't Cover:
Cannabis, sexual wellness ,nuclear physics, the stock market, computing, tech. real estate.
Fashion & Shopping Journalist:
Her work appears in TIME, TODAY, and other top-tier publications. She has been interviewed on smart shopping for variety of mags
Interview
What was your first job as a journalist?
Does college count? I fell into an editorship at my college's newspaper.
Have you ever used a typewriter?
Yes, they're weird.
How is social media changing news?
the 24-hour news cycle is working at warp speed right now.
What does it mean to be a journalist?
To have the ability to improve someone's life by informing them with news they can use in their daily life.
How do you prefer to be pitched on stories?
Email only, please.
What tools and software do you use to do your job?
Tools and software? It all depends on what I'm working on. NLM, Google for a start, interviewing experts, research is a rabbit hole.
What's your favorite social network?
Instagram
Who do you wish followed you?
Helen Mirren and/or Tom Ford
Why did you become a journalist?
It gives me the license to ask the why and how of things.
What advice can you offer to aspiring journalists?
Never let anyone tell you that you can't do something; find a workaround. Be determined. Be kind, and be polite.
When's the best time to pitch you?
As long as it's an email, time doesn't matter.
What's the worst pitch you ever got?
Name incorrect, wrong publication, and on something I would never cover.
What's your favorite drink?
bourbon
When you're not at a computer, where are you most likely to be?
Sleeping! Playing with dogs, or wandering around my favorite city.
Aside from your own, what's your favorite publication to read?
Anything from Puck
What's the most common misperception about your beat?
Fashion journalists are superficial.
Would you like to take the Muck Rack Interview?
Create a Muck Rack profile.