Events Forward

Jul 28, 2021 — Organizations and associations can leverage podcasts as part of their overall event marketing strategy. Every successful event starts with a great story that entices attendees. When people come to an event, they are committing their time, money, and...

Jun 25, 2021 — An effective 'contest marketing strategy' is a critical driver to the success of your sales incentive campaign. To put it simply, the goal of the campaign is to drive greater returns through the qualification period by communicating to and motivating...

May 27, 2021 — As we ready our organizations for the return of in-person events, many in a hybrid environment, we talked with Jessica Menzer a few weeks back on what it takes to build a powerhouse hybrid events team. If you missed that episode, she shared how events...

Apr 22, 2021 — The initial discovery process for sourcing in-person meetings has changed since pre-pandemic. Having open and honest conversations will lead to a more comprehensive and transparent sourcing process to ensure the personal safety and security of all your...

Mar 25, 2021 — The initial discovery process for sourcing in-person meetings has changed since pre-pandemic. Event stakeholders and planners need to ask more and different questions before determining the best destination and hotel venue for their event. The RFP...

Feb 24, 2021 — When the pandemic hit in March of 2020 and in-person gatherings came to halt, M&IW was thrust into the virtual world. Fortunately, they were able to leverage event planning tools and technologies to produce almost 1,000 virtual events for their...

Jan 12, 2021 — You may not be able to predict when emergencies will strike, but you can plan for them by having an Emergency Response Plan. In fact, detailing emergency preparedness procedures is one of the most important strategic decisions a business can make....

Nov 30, 2020 — Welcome to the Events > Forward Podcast by Meetings & Incentives Worldwide. In this episode, our host, Jeff Naue, Special Projects Marketing Lead, interviews Lisa Palmeri, Vice President and Principal Consultant of Intent Strategy Group. Intent...

Nov 17, 2020 — Welcome to the Events > Forward Podcast by Meetings & Incentives Worldwide. In this episode, our host, Jeff Naue, Special Projects Marketing Lead, connects with Chip Begley, our Director of Event Technology. When our clients had to quickly pivot from...

Sep 29, 2020 — Welcome to the Events > Forward Podcast by Meetings & Incentives Worldwide. In this episode, our host, Jeff Naue, Special Projects Marketing Lead, catches up with our Incentives and Recognition experts Tracy Norum, CMP, CIS, CITP and Sandy Fenili, CIS....