Call me a heretic, but I hate FAQs. I understand that the FAQ has become de rigueur for websites, and I get that users expect them as a conventional content type. I even acknowledge that the FAQ has a venerable history. I don’t find them helpful, however: no one ever seems to ask my questions. Article Continues Below So I have questions about FAQs: Do they really work, or are they just a snake oil remedy for poor content? What does it mean when I can’t find my question in the FAQ?