Tom Ford has unveiled their latest relaunch, Cafe Rose. Originally part of the Private Blend collection, this warm rose aroma now joins the more affordable Signature line. Here’s what remains the same and what’s changed… When we spray it, we smell a velvety rose rather than a jammy rose. Cafe Rose’s luxurious aroma feels modern and alluring thanks to a combination of warm spices and sweet coffee notes. It’s a dry, woody floral that will make you imagine a dark red rose rather than a baby pink one.