Let’s face it, many of us would like to build something of our own. Maybe it’s a community, a platform, a brand, a charitable cause. No matter what you want to build, you’ll need an online presence. Last week, I caught up with an infamous blogger whose passion it is to support equality amongst the gay community. This conversation felt like dejavu. I seem to be getting a lot of people ask me about starting an online presence for the first time. Sadly, almost everyone I meet goes about it the wrong way.
