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Sally Outram on Muck Rack

Sally Outram

Verified
As seen in: Issuu, Worksop Guardian
Covers:  Travel, Outdoors, Health and Nature Connection. Opinion, News, Family, Education, Local, General Topics, Historical, Tourism Environment
💙 Love the outdoors 💚 #walks #hiking #travel #columnist #Author muckrack.com/sally-outram www.sally-outram-media.co.uk. OWPG

Interview

What does it mean to be a journalist?

Being a journalist means being a truth-seeker, storyteller, and public servant all rolled into one. At its core, journalism is about investigating, documenting, and communicating events, ideas, and perspectives that matter, whether that’s breaking news, cultural commentary, or in-depth features that explore the human experience.

What story are you most proud of writing or working on?

Incredible story of RAF Prisoner of War Veteran Eddie Humes

What advice can you offer to aspiring journalists?

Start Where You Are Write for local papers, blogs, student publications, or community newsletters. Do not wait for permission; start building your portfolio with real stories that matter to you. Learn the Craft Study journalism fundamentals: ethics, media law, interviewing, and fact-checking. Consider an NCTJ-accredited course in the UK for formal training and credibility. Stay Curious & Ask Better Questions Journalism starts with curiosity. Dig deeper than surface-level answers. Learn to listen actively; sometimes the best quotes come after the mic is “off.” Master Multimedia Storytelling Today’s journalists need to be versatile: writing, photography, video, audio, and social media. Platforms like TikTok and Instagram can be powerful tools for storytelling and visibility. Build Your Voice & Brand Develop a unique style or niche, whether it is environmental writing, cultural commentary, or investigative work. Establish a professional online presence with a portfolio (such as Muck Rack or your own website). Network Join professional bodies like the NUJ or OWPG to connect with peers and gain access to mentors. Attend workshops, webinars, and industry events, both in-person and virtually. Stay Ethical & Resilient Journalism is about truth and accountability. Uphold integrity, even under pressure. Rejection and criticism are part of the journey; learn from them, do not fear them.

What's your favorite drink?

Iced Maccha for a refreshing pick-me-up during the day.

When you're not at a computer, where are you most likely to be?

Outdoors, walking and researching.

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