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Shadrack Oguta on Muck Rack

Shadrack Oguta

(He/Him)
Nairobi
Covers:  Marketing, Communications, Events & Leadership.

Shadrack Oguta’s Journalist Portfolio

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Tax returns: KRA must make the filing process less painful

Tax returns: KRA must make the filing process less painful

People Daily Kenya — Let's be honest, if filing your taxes feels like a punishment, that's because it is. Every June, millions

Kenya's UN Moment: Why Nairobi's Rise as a Global UN Hub Is Bigger Than You Think

Kenya's UN Moment: Why Nairobi's Rise as a Global UN Hub Is Bigger Than You Think

Nett Work — By Shadrack Oguta Some news arrives quietly, with no sirens or screaming headlines, but the ripple effects echo for generations. That's exactly what's happening with the UN's recent move to expand its presence in Nairobi.

Kenyan youth deserve hiring based on potential and not just experience

Kenyan youth deserve hiring based on potential and not just experience

Business Daily Africa — By mentoring young employees, organisations don’t just fill vacancies; they shape adaptable, loyal, and skilled teams that drive long-term success.

Grounded scholars: Why Kenya needs more PhDs

Grounded scholars: Why Kenya needs more PhDs

People Daily Kenya — Somewhere on a Kenyan campus, a master's student is whispering to their thesis like it's an ex who

Winter Wonders

Winter Wonders

shopzetu.com — BY: Shadrack Oguta As the chilly breeze rolls in this July, so does the opportunity to elevate your wardrobe with pieces that balance comfort, elegance, and warmth. At Shop Zetu, we know that fashion doesn't hibernate, it adapts, it layers, and it slays. This season, we're spotlighting cold-weather classics that aren't just practical, they're statement-making staples.

Young interns don't need six-figure salaries, just dignity

Young interns don't need six-figure salaries, just dignity

People Daily Kenya — In Kenya, "attachment" means something very different from what it suggests in therapy. For most students, it's not

Are Kenyan startups built to fail?

Are Kenyan startups built to fail?

Business Daily Africa — The startup dream in Kenya is loud, proud, and often Instagram- worthy. But once the lights dim and the applause fades, reality kicks in. By the second year, most startups vanish into silence, no exit, no scale- up, not even a pivot. Just another ghost in the graveyard of good ideas.

Why Kenya must match education, economic needs

Why Kenya must match education, economic needs

People Daily Kenya — Kenya has one of the highest youth unemployment rates in the world. According to the Kenya National Bureau

Talent alone not enough, youth need support systems

Talent alone not enough, youth need support systems

People Daily Kenya — Each year, African governments and development partners channel millions of dollars into job creation programmes aimed at solving

Because His Mental Health Matters Too

Because His Mental Health Matters Too

shopzetu.com — June isn't just about sunshine, it's a time to reflect on the strength, struggles, and self-care of men. As we mark both Men's Mental Health Month and Father's Day, we're celebrating the men who show up for everyone else, and reminding them to show up for themselves too.

Dear Mum: You Deserve This Era

Dear Mum: You Deserve This Era

shopzetu.com — BY: Shadrack Oguta She's the one who always says, "I'm fine," even when she's not. The one who carries the weight of the world, silently, gracefully. She's stood in the gap, dried the tears, prepared the meals, fought the unseen battles, and showed up, every single time.

Luxury Beach Escape at Sarova Whitesands, Mombasa - Full Board Package - Tai Expeditions

Luxury Beach Escape at Sarova Whitesands, Mombasa - Full Board Package - Tai Expeditions

taiexpeditions.com — Looking for a serene beach escape with a touch of luxury? Look no further than Sarova Whitesands Beach Resort & Spa in Mombasa - a perfect tropical haven where the ocean meets elegance. Whether you're a Kenyan resident or a visitor from abroad, this destination promises more than just sun and sand - it offers [...]

Discover the Magic of Maasai Mara: Kenya's Premier Safari Destination - Tai Expeditions

Discover the Magic of Maasai Mara: Kenya's Premier Safari Destination - Tai Expeditions

taiexpeditions.com — If you're dreaming of an African adventure, there's one place that stands above the rest - the Maasai Mara. Known globally for its dramatic landscapes, thriving wildlife, and unforgettable cultural experiences, this iconic game reserve offers a safari experience like no other. At Tai Expeditions, we make it easy for you to step into the [...]

H&M's Fashion Formula (Influencer Marketing)

H&M's Fashion Formula (Influencer Marketing)

LinkedIn — How Influencers Are Making Fast Fashion Even Faster In the fast-paced world of fashion, staying ahead of trends is crucial, and H&M has cracked the code on how to do just that-by using influencer marketing. The global fast-fashion giant has embraced the power of social media influencers to promote i

Marketing Has Changed, It's No Longer Just About Telling and Selling

Marketing Has Changed, It's No Longer Just About Telling and Selling

LinkedIn — Marketing has undergone a seismic shift in recent decades. What was once a field dominated by aggressive sales pitches and one-way communication has transformed into a customer-centric discipline that prioritizes understanding and satisfying the needs of a target audience.

TikTok's Marketing Magic

TikTok's Marketing Magic

LinkedIn — How Short-Form Video Is Changing the Brand Game In the fast-paced world of digital marketing, short-form video content has become one of the most powerful tools for brand engagement. Enter TikTok: the app that's taken the social media world by storm, transforming how brands interact with consumers,

Apple's Timeless Strategy

Apple's Timeless Strategy

LinkedIn — How Consistency Turns Innovation into a Global Empire Apple is the perfect example of how consistency in branding can turn innovation into a global empire. Known for its sleek design, groundbreaking technology, and minimalist aesthetic, Apple has built a brand that's synonymous with innovation and q

Discount for users in November black friday from jiji

Discount for users in November black friday from jiji

storynumber254.wordpress.com — By Shadrack Oguta Recently, Jiji, one of the most popular online purchase online markets, has announced that sellers who purchase premium prices ranging from one month to one year during this month will enjoy up to 20% discount for each package. Jiji has a Black Friday landing page where sellers post their products with slashed prices...

Three most participated games in the world

Three most participated games in the world

storynumber254.wordpress.com — BY Shadrack Oguta Most people love sports. However, it is difficult to get the exact participation numbers for sports around the world. On the other hand, it is close to impossible to give a general idea of some of the most participated sports using available research. Well, here are the most participated sports in the world....

The NCCADCLB joins a governor Sakaja in closing nightclubs

The NCCADCLB joins a governor Sakaja in closing nightclubs

storynumber254.wordpress.com — By Shadrack Oguta The Nairobi City County Alcoholic Drinks Control and Licensing Board is now supporting Governor Johnson Sakaja's move to revoke liquor licences for notorious nightclubs in residential areas. However, the NCCADCLB chairman Frank Mbogo said the bar owners must operate within the law and will not allow Nairobi residents to be disturbed by...

China's zero-covid protests to affect fuel prices by a big percentage

China's zero-covid protests to affect fuel prices by a big percentage

storynumber254.wordpress.com — By Shadrack Oguta Kenya has experienced a hike in fuel prices this year. This is the biggest margin in the rise of fuel. However, the crude oil prices hit the lowest mark this year as protests in top importer China over strict Covid-19 curbs fueled demand worries, setting the stage for lower pump prices in Kenya....

Most watched youtube music videos by Kenyans

Most watched youtube music videos by Kenyans

storynumber254.wordpress.com — By Shadrack Oguta https://youtu.be/ojrj7C8qx2o Youtube has become one of those channels that people use for entertainment. Through youtube, a lot of musicians also get to earn through views. The more the views are, the more money they would get. Recently, youtube has revealed a number of most watched music videos by Kenyans.

Why access to public procurement by youth still elusive amid the buzz

Why access to public procurement by youth still elusive amid the buzz

Business Daily Africa — When young people believe tenders are reserved for the few, they stop trying. They stop registering businesses. They stop applying. And that kills the very spirit we claim to encourage.

Shopzetu | The Rich Aunty Formula article

Shopzetu | The Rich Aunty Formula article

shopzetu.com — At family gatherings, if you show up dressed sharp, you won’t just be handed tomatoes to peel, you’ll be asked to lead the prayer, cut the cake, or even give the speech. Why? Because people naturally treat you according to the presence you project.
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