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Simon Busch on Muck Rack

Simon Busch

London
Covers:  travel technology, arts, aviation, culture, london, quirky travel, travel, hotels
Doesn't Cover: business
Head of content, former Guardian journalist and FT columnist. 'Thoughts my own' (although sometimes quite derivative).

Interview

What was your first job as a journalist?

A columnist for the Outside Space column in the Australian.

Have you ever used a typewriter?

Yes.

How is social media changing news?

There are now millions of "stringers" – true, of varying quality – rather than several thousand.

Who's your favorite fictional journalist?

Richard Boyle ("Salvador")

What does it mean to be a journalist?

To be objective, committed, tenacious, informed.

What's the funniest news-related #hashtag you've seen?

They all seem to be cat-related and so no longer so funny.

How do you prefer to be pitched on stories?

By email, with very succinct, grammatically robust pitches.

What tools and software do you use to do your job?

Various CMSs, web browsers, Word, Photoshop.

What's your favorite social network?

Medium.com.

Who do you wish followed you?

Barack Obama, Noam Chomsky.

Why did you become a journalist?

Love of language and social engagement – combining the two.

Did you work for your high school newspaper? If so, what did you do there?

No; there wasn't one.

What story are you most proud of writing or working on?

What advice can you offer to aspiring journalists?

Learn how to spell. But also how to take photos, shoot video ... and learn your way around a CMS.

When's the best time to pitch you?

Mornings.

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