It’s President’s Day here in the United States, and that means most of you are probably out buying cars or mattresses, which are typically heavily discounted during this long weekend. So, while you’re waiting for that salesman to “check in the back” and see if they have anymore queen-sized pillow tops, cruise through this recap of last week’s big tech stories. Tech blogs are full of tropes, but few are as well-worn as the “robots are going to take over and turn us all into organic batteries,” bit.
Right now, a section of the Mohawk River in Schenectady, New York, is doing its best impression of a giant snow cone. Enormous chunks of ice, some weighing thousands of pounds, have crawled up onto the shore and covered the surface of the water just down the road from the original GE plant. The phenomenon is called an ice jam, and while it’s fascinating to look at, it can cause serious floods in surrounding areas.
Look around the sidelines of any Olympic event and you’ll see rows of photographers with enormous zoom lenses— gear that can easily climb above the $10,000 mark. They’re the stuff photographers dream about, but that equipment can seem relatively puny when compared to the massive broadcast lenses NBC is using to capture its insane amounts of Olympic coverage. In fact, the lenses attached to those TV cameras can push price tags to $200,000 and beyond. That’s a lot of sweet glass.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".