What was your first job as a journalist?
My first journalism role came through contributing thought leadership and interviewing business leaders for Authority Magazine. It combined my decades of experience in business and video production with a passion for asking thoughtful questions and sharing practical insights.
Have you ever used a typewriter?
Yes. i was born in the 70's, lol! It reminds you to think before you write. There wasn't a backspace key for a bad idea.
How is social media changing news?
Social media has made information instant, but not always accurate. It has created incredible opportunities for journalists to engage with audiences while reinforcing the need for thoughtful reporting and careful fact-checking.
Who's your favorite fictional journalist?
Clark Kent. Beyond the superhero, he represents curiosity, integrity, and the courage to ask the right questions.
What does it mean to be a journalist?
To me, being a journalist means staying curious, asking thoughtful questions, listening more than talking, and helping people better understand the world through accurate, meaningful storytelling.
What's the funniest news-related #hashtag you've seen?
Probably ... especially when it's attached to something that absolutely isn't breaking news. The internet has a great sense of humor.
How do you prefer to be pitched on stories?
I appreciate concise, personalized pitches that clearly explain why the story is relevant to my audience. Include a brief summary, the key takeaway, and why the timing matters. Avoid mass emails and generic press releases whenever possible.
What tools and software do you use to do your job?
My work combines decades of production experience with modern technology. Our team regularly works with Sony, Canon, RED, ARRI, DJI, and Blackmagic Design camera systems, while relying on Adobe Premiere Pro, After Effects, DaVinci Resolve, Frame.io, and professional audio, lighting, and post-production workflows. I also use AI and business tools including ChatGPT, Gemini, NotebookLM, Make, n8n, Google Workspace, SEMrush, Otter.ai, and Zoom to streamline research, content creation, collaboration, and operations.
What's your favorite social network?
LinkedIn. I enjoy connecting with founders, executives, creatives, and communicators who are focused on sharing ideas, solving problems, and helping others grow.
Who do you wish followed you?
Business leaders, founders, and marketers who believe thoughtful storytelling drives trust and results.
Why did you become a journalist?
After decades in business, I realized some of the most valuable lessons come from conversations. Journalism gives me the opportunity to learn from remarkable people, tell meaningful stories, and share ideas that can make a real difference.
Did you work for your high school newspaper? If so, what did you do there?
no i was too busy playing football and acting in thearter programs
What story are you most proud of writing or working on?
One of the stories I'm most proud of is my Forbes Business Council article, "Everybody Has Ideas, But Execution Is The Ultimate Superpower." It reflects a lesson I've learned over decades in business: ideas are everywhere, but consistent execution is what creates lasting impact. It's a principle that has shaped both my career and my writing.
What advice can you offer to aspiring journalists?
Stay curious, ask better questions than everyone else, listen more than you speak, and always prioritize accuracy over speed. The best stories come from understanding people, not just reporting facts.
When's the best time to pitch you?
Weekday mornings are best. Personalized pitches that clearly explain why the topic is relevant and provide a concise summary are much more likely to get my attention than mass emails.
What's the best pitch you ever got?
The best pitches are the ones that feel like they were written specifically for me. They are concise, relevant, and clearly explain why the story matters to my audience. A thoughtful, personalized pitch will always stand out over a mass email.
What's the worst pitch you ever got?
The worst pitches are the ones that are clearly mass emails. If it feels like it could have been sent to a thousand journalists without changing a word, it's probably not the right approach.
What's your favorite drink?
I don't drink alcohol, so my favorite drink is a good cup of hot coffee. Some of my best ideas have started with a fresh cup and a quiet morning.
When you're not at a computer, where are you most likely to be?
On a production set, meeting with clients, or exploring new ideas over a good conversation. The best insights usually happen away from the keyboard.
Aside from your own, what's your favorite publication to read?
StudioBinder. It combines filmmaking craft with practical production insights for today's professionals.
What's the most common misperception about your beat?
Many people think video production is simply about cameras and editing. In reality, it is a business strategy. The best videos solve problems, build trust, and deliver measurable results, not just beautiful visuals.
