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It’s back-to-school season and aside from shelling out money on supplies for their children, many parents are spending millions of extra dollars to live near the best public elementary and secondary schools in their areas. According to data from home search portal realtor.com, homebuyers in California, New York, and Washington state are spending well above their area’s median sales price to live within a mile of a school with a GreatSchools rating of 8 or higher.
Just this past month, I was sitting in a KW LAB with other top agents and someone threw out an idea: What if Kelle (KW’s artificial intelligence app) could give us market snapshots in real time? The next day, the MLS, Nextdoor, and Kelle were all thrown together in KW’s innovation engine, and 23 days later, Market Snaps was ready to be put to use in the field.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
