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I live for barbeque season. There’s nothing like the satisfaction of getting that meat done just right, and nothing like the gratification that comes with sharing it with friends and family gathered on a sunny summer’s day. When it comes to successful barbeque, I have a bit more skin in the game than most. You see, for me a quality eating experience at a family or community function isn’t just a personal goal – it’s a professional calling.
About once every five years since 1991, the National Beef Quality Audit (NBQA) brings together producers, consumers, academia, and government in a collaborative research and data collection exercise that spans the entire U.S. beef industry. Funded by the Cattlemen’s Beef Board (the beef checkoff program), the NBQA assesses the current status of the industry regarding production processes and practices that ultimately affect consumer demand for beef.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.