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Dossier Authors: Vera Häggblom, Ama Lorenz, Itai Lahat, FairPlanet Editorial Team, Vanessa Ellingham, Jan van de Nes Editors: Vanessa Ellingham, Ama Lorenz In 2000, the oil giant BP rebranded itself, claiming its two letters now stood for "Beyond Petroleum". It was a nod to the renewable energy sources of the future, but one that backfired spectacularly when the company continued to be responsible for oil spill disasters.
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