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GiveMeSport shifts video strategy to boost sustainable revenue via in-stream ads Posted by Harriet Lewis on 7th June 2021 in Blogs GiveMeSport’s video strategy was recently showcased by Facebook as a good case study to boost sustainable revenue via in-stream ads. CEO of Snack Media, Niall Coen and Head of Social and Platforms, Marwan King, explain the reasons behind the switch and what’s next for the page.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.