Generative AI, Supply Path Optimization and Sustainability Among New Initiatives Showcased IRVINE, Calif.--(BUSINESS WIRE)--Viant Technology Inc. (NASDAQ: DSP), the leading people-based advertising technology company, today will host its inaugural event, Viant Innovation ‘23, where the company will provide a look into its digital advertising vision—Autonomous Advertising— and the newest AI, supply path optimization, and sustainability advancements it plans to roll out in the year ahead.