Yasmin Arrigo
(She/Her)
- Writer In Residence and Non Executive Director, Brixton Finishing School
London
As seen in:
The Drum,
Campaign (UK),
PR Week,
Creative Review,
Campaign (US),
Raconteur,
Campaign Asia,
Third Sector,
Muse by Clios,
Event
and
Covers:
Live experiences, marketing, brands, creative work, events, entertainment, travel, consumer trends
Interview
Have you ever used a typewriter?
I tried to use my Grandfather's typewriter once - it was pretty satisfying.
How is social media changing news?
From direct leads to chatter, social media has given journalists an endless supply of round-the-clock ideas
When's the best time to pitch you?
I'm an owl, not a lark
What's the worst pitch you ever got?
The press release that arrived in the post with a freezer bag that was meant to keep the ice cream inside it frozen. It didn't.
When you're not at a computer, where are you most likely to be?
White Hart Lane #COYS
Aside from your own, what's your favorite publication to read?
Edward Enninful's British Vogue
Would you like to take the Muck Rack Interview?
Create a Muck Rack profile.