Fifty-two participants (n = 31 women, n = 21 men) took part in seven gender stratified FGDs between September to November 2022. Conjoint analysis survey was administered to 101 women in April 2023. Mean age of all participants was 22.5 years, 66.7% had ever been married, 49.7% had at least one child, and 100% were Hindu. All participants had passed high school (9th grade) and 76.9% were middle- or lower-class based on the BG Prasad socioeconomic scale (Table 2) [47].