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Articles by Adam Echter
Grow In Volatility
Growth is never easy and 2026 is no different. Those who succeed this year prepared on two fronts: agile growth tactics and organic growth strategy. Agile firms who can quickly execute tactics are more likely to grow in 2026. Those who haven’t built agility in recent years are destined to repeat the lesson inflation taught us in 2022 because higher costs are coming and if you don’t act, they will erode your margins. Here are three scenarios for turning challenges into new growth opportunities.
Tariffs: A Smarter Pricing Strategy
The U.S. government’s shifting approach to tariffs is creating new pricing challenges for businesses—but it also presents opportunities. Some companies will gain pricing power as foreign competitors face higher costs. Others will see price pressure on imported products and components. And in some cases, domestic companies will be forced to compete against new market entrants.
How to push price and bust currency devaluation
Adam Echter is a partner with global consultancy Simon-Kucher & Partners. He co-wrote the book “Beating Inflation” with Hermann Simon. Views are the author’s own. While inflation is persisting despite recent signs of some easing, the reality is that prices aren’t merely rising; our currency is losing value. This distinction is critical, and as financial leaders, it’s your duty to navigate these complexities and guide your organizations through them.
Pricing Isn’t A Noun; It’s A Verb! Leveraging Pricing For Sustainable Growth
As we pull away from extreme volatility caused by inflation and other macroeconomic headwinds, leadership teams across industries have found themselves with a new standing item on their agendas, navigating the complex dynamics of pricing strategies. The recent period has underscored the critical role of pricing, not just as a reactionary measure but also as a fundamental element of strategic decision-making within organizations.
Fostering Growth Through Pricing: The Board’s New Role
The renowned business consultant Ram Charan and I crashed the Chief Executive Network’s servers in 2021 with a webinar on inflation. That work went on to become two books and countless articles guiding executives and board members on navigating the recent inflation. As this inflation wave recedes, we can reflect on what we’ve collectively learned and prepare ourselves for future volatility as, just with the tides, these waves often come in sets.
Beating Inflation
Skip to main content Authors: Hermann Simon Simon-Kucher & Partners, Bonn, Germany Adam Echter Simon-Kucher & Partners, San Francisco, USA Presents concrete examples of the impact of inflation on companies Enriches the understanding of the origins of inflation Provides practical solutions to cope with inflation Sections This is a preview of subscription content, access via your institution. About this book Is unabated inflation the new normal? Inflation is back and here to stay.
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