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Alex Thomas

Guildford, United Kingdom
Covers:  Productivity, Growth Hacking, Business, SEO, Content Marketing

Alex Thomas’s Journalist Portfolio

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How to Create a Winning Content-Marketing Strategy in 2021

How to Create a Winning Content-Marketing Strategy in 2021

Entrepreneur Magazine — 5 min read Opinions expressed by Entrepreneur contributors are their own. Content forms a vital component of your company's online marketing approach. But to truly excel at delivering content that aligns with your business goals, you must do more to stand out from the crowd.

The Most Common KPI Mistakes in SEO | SEOblog.com

The Most Common KPI Mistakes in SEO | SEOblog.com

seoblog.com — Search engine optimization (SEO) is one of the most prominent areas of marketing in the 21st century. It stands to reason that, with approximately 5.8 billion searches on Google per day, outranking competitors and putting your organization at the forefront is great for business.

Managing Unexpected Rapid Growth in Business - business.com

Managing Unexpected Rapid Growth in Business - business.com

Business.com — Growth traditionally leads to an increase in revenue. Higher revenue, though, doesn't always mean higher profits. If you and your business are unprepared for sudden growth, it may become very difficult to keep your business afloat. So how do you manage growth?

Integrity is supposed to keep British ministers in line. It's clearly not enough | Alex Thomas

Integrity is supposed to keep British ministers in line. It's clearly not enough | Alex Thomas

The Guardian — The resignation of Sir Alex Allan, the independent adviser on ministerial standards, was an inevitable consequence of Boris Johnson's decision to decisively reject Allan's conclusion that Priti Patel had broken the ministerial code. The code is clear that bullying behaviour is not allowed, and Allan concluded that instances of the home secretary's behaviour did meet the definition of bullying.

5 Tips To Increase The Productivity Of Your Startup - YFS Magazine

5 Tips To Increase The Productivity Of Your Startup - YFS Magazine

YFS Magazine — Is your startup stuck in a rut? You're not alone. It's not a secret that a majority of startups don't make it. Nearly 90 percent, in fact. Between cash flow problems, lack of leadership, a shortage of situational awareness, hiring misfires, a deficiency of adaptability, and products or services that never reach product-market fit, most startups are playing against a stacked deck.

How these 6 Asian startups use the digital revolution for social good | e27

How these 6 Asian startups use the digital revolution for social good | e27

e27 — When done correctly, data can help some bright minds make an impact that could last lifetimes

Alex Thomas

Alex Thomas

POPSUGAR UK — An interesting post from POPSUGAR UK. Check it out!

Discussing the Potential Health Risks of Sitting Down All Day - ReadWrite

Discussing the Potential Health Risks of Sitting Down All Day - ReadWrite

ReadWrite — Sitting down all day - is it the new killer born from the deadly legacy of 2020? It's not that humans have just begun to sit all day long since the world has been in lockdown, but, within six months, we can see the drastic effects it has had on our children's health and wellbeing.

How COVID-19 Themed Content is Making and Breaking Brands - Relevance

How COVID-19 Themed Content is Making and Breaking Brands - Relevance

Relevance — COVID-19 has been a challenging time for all, and businesses are no exception. Businesses of all shapes and sizes have been impacted massively, both for better and for worse, even creating new global organisations from next to nothing and making even the largest blush from embarrassment.

Online Shopping and SEO: How SEO Changed The Way We Sell

Online Shopping and SEO: How SEO Changed The Way We Sell

motocms.com — When do you think SEO first started to impact businesses? When did the first connections of online shopping and SEO appear? You might be surprised to know that it was in the same decade that brought us Girl Power, Tamagotchi's, and the DVD. Nostalgia-filled 90's!

Customer Relationships: Understanding what good customer service means

Customer Relationships: Understanding what good customer service means

LinkedIn — Ever walked out of a store after making a purchase and vowing never to return? Or spent more time than needed making an online purchase that should have taken 5 minutes but ended up being 30?

Productivity Hacks to Rev up Your Marketing - Wavegen

Productivity Hacks to Rev up Your Marketing - Wavegen

www.wavegen.co.uk — There are days when you just lose your focus. You procrastinate, check out social media, browse the Internet for some meaningless stuff or start sending random messages. Even your mile long list of tasks cannot bring you back on track. There's simply no escape on such days! "Talent is cheaper than table salt.

How To Select an SEO Agency for Your Business - The Good Men Project

How To Select an SEO Agency for Your Business - The Good Men Project

The Good Men Project — When you start a business, whether online or offline you seek to engage with consumers and build a relationship. But to reach those potential customers you need to have a successful marketing campaign which makes the selection of an SEO agency very critical.

SAST - What is it, why is it important?

SAST - What is it, why is it important?

blogs.sap.com — With innovative solutions seemingly cropping up every day by the multitude, it can sometimes feel hard to keep up to date. It can also cause us to overlook tried and tested solutions in favour of what's shiny. I don't feel like I need to convince you that the weakest link in application security is definitely application vulnerabilities.

Advanced SEO Strategies You Should Implement in 2020 | Breakline Agency

Advanced SEO Strategies You Should Implement in 2020 | Breakline Agency

breaklineagency.com — It's safe to assume that those who want more from their search engine optimization (SEO) campaign consider the most important SEO ranking factors. Admittedly, well-optimized sites get more traffic and therefore more leads and sales. However, without SEO, people won't find your site, and all your efforts will be for nothing.

Check out on Inc.com!

Check out on Inc.com!

Inc. — We are a reputable SEO agency in London and Surrey. Curious of mind, quick with a keyboard and steeped in digital marketing expertise, we exploit digital marketing strategies on behalf of our clients. We bend digital tech to marketing objectives. That's what our clients like about us.

Stock Hype: Ones To Watch - Alex Thomas B

Stock Hype: Ones To Watch - Alex Thomas B

Seeking Alpha — It looks like our COVID-19 rally is showing no signs of letting up. The Nasdaq has continued to record all-time highs. Gains have also been observed across the S&P 500 and Dow Jones. This is all despite rising COVID cases and even deaths.

SEO Is Shifting From Keywords To Concepts And Moments - Adapt Creative

SEO Is Shifting From Keywords To Concepts And Moments - Adapt Creative

www.adaptcreative.co.uk — The basics of SEO remain remarkably simple. In a nutshell, SEO is creating content that matches keyword intent, housing the content inside optimal information architecture complemented with smart technical SEO, then understanding why people would want to link to or cite you and your brand, and encouraging them to do so.

13 Smart Ways to Secure Your WordPress Website | Hacker Noon

13 Smart Ways to Secure Your WordPress Website | Hacker Noon

Hacker Noon — A lot of website owners are concerned about online security. The thought is, an open-source script can be vulnerable to all kinds of attacks. So, how do you secure your WordPress site? Well, the thing is, WordPress has gained a bad rep for being prone to all kinds of security vulnerabilities and not being safe, especially for businesses.

Email Conversion Rate Optimization: A Comprehensive Guide - Big Frame

Email Conversion Rate Optimization: A Comprehensive Guide - Big Frame

bigframe.net — FacebookTwitterRedditPinterestEmailLinkedIn Email doesn't work anymore. Do you agree with this statement? If yes, let me show you how important it is today and how to write an email that really converts. If no, this comprehensive guide will help you improve the email conversion rate at no cost.

5 Reasons Your Digital Marketing Plan Needs Buyer Personas

5 Reasons Your Digital Marketing Plan Needs Buyer Personas

dev.to — You may think you have a good grasp of your target market, but, hand on heart, can you really say you know it inside out? More importantly, is every piece of content you're producing tailored specifically for your potential customers? If you've never heard the phrase 'buyer persona' before, don't worry - you're not alone.

Alex-Thomas

Alex-Thomas

The Verge — The Verge was founded in 2011 in partnership with Vox Media, and covers the intersection of technology, science, art, and culture. Its mission is to offer in-depth reporting and long-form feature stories, breaking news coverage, product information, and community content in a unified and cohesive manner.

Why You Should Be Fact-Checking Your Content (and How to Do It)

Why You Should Be Fact-Checking Your Content (and How to Do It)

hubpages.com — Alex is a PR professional currently working for a leading British digital marketing agency. But do you have a formal fact-checking process to ensure all the information within your content is accurate? If not, now's the time to get started. Fact-checking is more important than ever.

An Induction Process To Retain Your New Hires - eLearning Industry

An Induction Process To Retain Your New Hires - eLearning Industry

elearningindustry.com — Having recently expanded the Breakline team, I've learned that a proper employee induction and company culture is very important. People place a greater value on things they contribute to, so you need to maximize this truth to evoke a sense of pride and ownership in your new recruit.
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