After her column “Why I Let My 9 Year Old Ride the Subway Alone” landed her on every talk show from The Today Show to Dr. Phil (who debated her status as “America’s Worst Mom”), Lenore Skenazy found herself in the unique position of kicking off the Free-Range Kids movement. Among a ton of new fans, and also a lot of haters.
This new-generation money expert isn’t going to tell you how to clip coupons or save money on gas. But she IS about learning to be smart with money and enjoy a “rich” life. Her audience is resonating with it, by way of her bestselling books including “When She Makes More”, to her chart-topping “So Money” podcast (which I’ll be a guest on in two weeks), to her monthly column in “O Magazine” and past TV shows on CNBC and other networks. Farnoosh was the daughter of Iranian immigrants.
Kim Garst was online before any of us even knew what e-mail was, and now she’s on Forbes list of the Top Ten Women Social Media Influencers. On this week’s episode of Glambition Radio, Kim tells the story of how she started her business from her dining room and became one of the top resources in the world of social marketing. And why she’s decided to show entrepreneurs how to “Show Up, Be Authentic and Prosper in Social Media”. Kim wanted to make a living while being a shome-based mom.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".