Higdon has worked at NASCAR for six years and began leading its communications last year. CHARLOTTE, NC: David Higdon, VP of integrated marketing communications at NASCAR, will leave his role at the end of this month. After a six-year tenure, his last day at the company will be June 30, Higdon said on LinkedIn and Twitter this week. Last January, he was promoted to replace NASCAR’s communications head, Brett Jewkes, who stepped down to join AMB Group.
A year after the Pulse nightclub shooting brought the issue back into the spotlight, nonprofit GMHC is urging an end to restrictions on gay, bisexual, and transgender men donating blood. NEW YORK: More than one year after the mass shooting at Orlando’s Pulse nightclub, Gay Men’s Health Crisis and Blood Equality are fighting to end the blood-donation ban for gay and bisexual men and transgender people.
HARTFORD, CT: Bliss Integrated Communications has won a contract to work on Aetna’s Medicare Advantage communications and PR program. The insurer awarded the contract last week after a competitive RFP. Bliss will handle national and regional media relations and local marketing to eligible recipients for Aetna’s Medicare plan. Michael Roth, head of the healthcare practice at Bliss, will oversee the account team, which will be led on a day-to-day basis by VP Alexis Odesser.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".